Just watched Objectified by Gary Hustwit

I just watched Objectif by Gary Hustwit who is the author of 3 main documentary films:

What I like in Objectified is the fact that we see a lot people who contribute to make a product. But this is not just as creating the physical shape, we must create a system and a scenario.

You’ll never look at your next toothbrush (or your next any product) in quite the same way after watching this astute, elegant inquiry into the purpose and process of industria