in Making of

Creation of personas

My survey led me to gather the precious data of 80 people from 17 to 40 years old, mostly living in Paris and Lyon. I crossed it with statistics I found about social networks energy consumption, behaviors and daily use of social networks. It helped me to created personas.

My process:
  • Gather global data
  • Gather precise data on users
  • Look for patterns
  • Deducing main research fields, important for my design
  • Creating unique personas with different personalities, needs, expectations

I ended up creating 6 personas you can consult on the slideshare below? [A part is still in french and I will translate it soon]

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